Creating Context Opening

Come to the Creating Context gallery opening tonight! It officially opens at 6PM tonight and speakers will begin at 7PM, but come a little early just in case. The following people will be speaking:

7:00pm - Vince Leo
7:05pm - Lester Shen
7:15pm - Steve Candy
7:25pm - Shanita John
7:35pm - Jerry Allan



Many of your fellow BSers have worked incredibly hard to pull this together so lets get a big turn out for this. The event will be deliciously catered by many of the students who have a Bachelor of Science concentration in Culinary Arts. If you want a little preview of what's to come check out http://www.mcadcontextcreated.com/ for the online catalog that goes along with the gallery opening.




See you there!


Oh PS its been dead here because of my busyness with the gallery opening, but I have a few things to put up so check back within the next day or two.

Creating Context Exhibition

Hey gang,

I'm forwarding this message on to you from Lauren so we can get some final touches to our now 3 week away exhibition!!! A couple of you were in my media class and some of those stop motions were memorable; Courtney's stop motion about lawn nomes comes to mind.

Greetings!
The BS/AD Creating Context exhibition team is requesting the following:
-Entertaining humorous videos created in school (stop motion, marketing etc.)
-Team manuals (prefer final copy)
-Volunteers for catering, installation, etc.
Also, check out the splash page for our exhibition website. Bookmark it
and check in soon for the full website!
http://www.mcadcontextcreated.com/

Questions?
Ask Lauren Schaefer, Miranda Rensch, Jamie Otto, Alison Welwood, Derek
Klamerus, Chris Havranek

MIMA - The Future of Email Marketing

Oops this one is a bit late, planned on posting it right after yesterday's Town Hall Meeting. Anyways, tomorrow (Wednesday @ 7AM Carpooling from MCAD) there will be a MIMA get together focusing on the future of email marketing. All of us have been the recipients (or victims) of email marketing so where is it heading now?

WHO SHOULD ATTEND

• Branding / creative services
• Interactive marketing
• Market research
• Public relations

You'll walk away knowing more about:

• The latest email marketing best practices
• Emerging technologies
• Future trends in personal, one-to-one marketing

The event details page has everything you need to know about the event and you NEED TO REGISTER for the event on that same page. If you're not already a MIMA member its free to become one if you're a student.

Two Shows You Need To Go To

First one is tonight at the 7th Street Entry with STOOK!, Invincible Kids and Military Special. My Marketing / PR class is getting the chance to our final presentations at First Avenue and have 3 of the 4 bands we worked with perform afterward. Tickets are only $5 and it starts at 8PM so it accommodates even our tiny wallets. You should come, it'll be like a MCAD concert at First Ave.

The 2nd one you should go to is at the 7th Street Entry, but on Tuesday the 9th. Claire Taubenhaus is playing with The Forest and Mages. Price is also $5 and doors are at 8PM. All of the bands have First Avenue employees in them, I've heard Claire sing before and I truely recommend you come to this show. If you have to pick between the first show or this one, I'd say go for Claire's show. She describes herself as Neo-Soul / acoustic and honestly I'm not too into that type of music for the most part, but her voice is damn good. Watch out American Idol here comes someone new!

I'll be at both the shows so come join me and relieve some of that finals stress.

Larsen and Best Buy

Today Lousia, Jake, Lauren, Miranda, Andrew and I went over to Larsen to brain storm for their client Best Buy. They are working on a website @15 with the intentions of giving teenagers between 13 and 17 a voice in causes that matters to them.

Larsen was actually a pretty neat place; we got the chance to walk around and see the place and how they have it set up seems like somewhere I would want to be. The office is in south Minneapolis occupying the bottom 2 floors of an office building. Their layout is free form, not confining similar positions to specific sections around the office. The cubicles aren't much of a cubicle, more like a mini studio where they allow their employees to setup how they please.

We brain stormed with David Molanphy, Bud Snead and Jennifer Parks all of whom were incredibly fun to work with. We tossed both big and small ideas (though most were major changes) around the table on how to better target their audience, keep them coming back and convey the message without misinterpretation. All of us really enjoyed it, coming out of it Lauren mentioned how she wished she could have a job like that comparing it to the girls in Minority Report who were submerged in goo and thought of things for their whole life.

Thanks again to Kevin Byrne for bringing this up to us and you can definitely count me in if something like this comes up again.

Guest Speaker: Josh Youman

Josh Youman, of Youman Resources LLC, possesses 18 years of management and human resources experience within large and small companies here in the Twin Cities, continues as a business-entrepreneurial consultant specializing in talent acquisition (recruiting) and talent management (HR) programs.

Josh comes to the MCAD BS program as a guest on Monday, Dec. 1.

- From 11-12 Josh will jury final presentations by seniors in their Seminar course.
- Then from 12-1 he will offer bag-lunch seminar attendees his encapsulation of some of the key “career planning” topics of interest to us all, specifically how to present yourself to a business or institution when pursuing and finalizing upcoming internship/s. There will be Q+A opportunity.
- Location is 440 Main.
- Kristin promises us lunch.

All BS/Advertising -- and interested BFA’s -- cordially invited to either or both events.

Free Haircuts!

Who doesn't like free things?! Especially free things we all need even though we all don't get them as often as we should. Come join me and the rest of the school for Spa day. You can get: haircuts, massages, hand-writing analysis (who doesn't want to know their future?) and snacks. 6pm-9pm in the CC.

Brainstorming with Larson Design

Last call...

To get on board for a brainstorming session with Larsen Design and Interactive.

Eligibility: BS student, with interest and at least some skills in Interactive and/or Games – UPDATE: Paul Wharton, MCAD ’79 and VP Creative at Larsen, initially asked for lower division MCADers, but revised things and told me to invite all of you.

What: Brainstorming session led by Larsen Design and Interactive. Their client is Best Buy. Audience of eventual product/s = teenagers.

When: Friday, Dec. 5, morning slot exact hour TBD, max. time will be 2 hours

Other: Paul will offer each participant an honorarium, $ TBD.

Respond: To Kevin, by Friday, Nov. 21, > kbyrne@mcad.edu

Web Content Seminar Summary

Today I along with 7 other students woke bright and early at 6:30AM to go see Ginny Redish talk about web content. A lot of what she had to cover was what we already do, but it was nice to see it being conveyed to people who are in the business now. Some key points she went over were....

• Don't write long winded paragraphs keep content short and concise (bullet points like these)
• Find what people are looking for and keep the terminology consistent with the content
• When applicable put information links in question form, but don't make your site a FAQ

The possibility for networking was there, but most of the students who came felt like it was much less of an option compared to the official MIMA socials where you can "at least comment on whether or not they're drinking beer or wine", paraphrased from Kevin Byrne.

MIMA Breakfast

For anyone interested in web content, you really should try to make it to this MIMA breakfast. I know you've seen the posters around and maybe even the email sent out, but I want to really drive it in that this will be a good opportunity to see whats going on out in the real world.

• You can register here
  
• Then register to go to the breakfast @ Event RSVP
  
• Then meet us at 7AM on Wednesday 12th in the main gallery for
• carpooling
  

Ryan pointed out that some people are having problems registering for the event after becoming a MIMA member. If you follow the above process you should be fine, but I'll copy Ryan's workaround just in case.

"This is the link we were using in class to work around registration problems.

If you are registered as a student, and the MIMA site keeps bringing you
to the "Purchase" page when you try to register for the November 12 DO NOT
give your credit card information.

Instead, manually go to this URL:
http://mima.org/events/register.asp?eventID=126

This is the "RSVP" page (which is what students, who attend free, are
supposed to use.) You may have to log in again when you get here, but you
should now be able sign up for the event with no charge.
If you return to this page, it will now show that you have RSVP'd and are
registered for the event."

BS Exhibition

Gather in room 440 at 12pm tomorrow for our meeting on the upcoming 10 year exhibition of the BS program. We will be discussing the show and asking for input both on what you want to see in the show and what you think of the show itself. Bring anything you have that shows your process. Mind maps, sticky notes, sketches, napkins with doodles or whatever you prefer as long as its process and you want to see it on the wall bring it in. This is a chance for you to show the school, alumni and possible future employers what we do so make it count!

Monday Monday Monday

Hey everyone guess whats going on Monday?! You guessed it, BS Seminar! There will be snacks of course which is an incredibly good incentive especially for you all who have morning and studio classes

There will be several people talking about their experience with internships current and past...
Suzy Martin
Mara Castillo
Lauren Posterick
Elizabeth Schneider

So come meet us in 440 at 12:00 next Monday

Last, but Not Least

Amber Gehrke is the final winner of the little contest we had here. She and a friend get guest listed for the show this Tuesday compliments of First Avenue. I'm particularly a fan of this picture I mean how could you turn down a face like that?

Coming up this Friday is the BS Welcome event. It will be in the BS lounge with TONS of food and fun to be had. Rock Band 2, sushi, pizza, pasta, food, food, food, prizes, and maybe a song or two. Please try and make it, its not going to be anything long (7pm-8pm?) and it'll be a good way to find out whos who.

Oh and I'm going to updating the blog more often now that its becoming a little bit less hectic with job/internship/school. So check back more often who knows what will be coming next.